Irish Businesses beware! If your website doesn’t pass Google’s mobile-friendly test, it will slide right down the pages. So instead of being on the all-important page one of search results, you’ll be on page 27. Which is really popular
Whether you choose to create a mobile website or go responsive, your site must be mobile friendly, according to Google’s recent algorithm update. Otherwise, brands risk incurring search penalties with the possibility of being demoted down search engine rankings.